02 Aug NutriScience and Arjuna launch Shoden®, high potency ashwagandha extract
FOR IMMEDIATE RELEASE
NutriScience Innovations, LLC
2450 Reservoir Avenue
Trumbull, Connecticut 06611 USA
Tel: (203) 372-8877
NutriScience Innovations and Arjuna Natural are thrilled to introduce together the highest potency ashwagandha extract on the market – Shoden®. Shoden® is available as a powder standardized to an industry leading 35% Withanolide Glycosides, with a recommended dose of 120 mg.
Shoden® has been studied in 3 clinical trials that have been completed and 2 more are in progress. Significant increases in testosterone in men, reductions in cortisol levels, and improvements in non-restorative sleep have been demonstrated in the trials. Ongoing trials are related to endurance and immune support. Shoden® has a full spectrum of known and newly identified withanolide glycoside bioflavonoids as analyzed by HPLC (High Pressure Liquid Chromatography) and other methods, not seen in other ashwagandha extracts. Bioavailability studies show that Shoden® withanolides remain in the blood even at 24 hours, for full day effects.
The market for ashwagandha is exploding and Shoden® is being introduced at a perfect time to meet strong consumer demand for this incredible Ayurvedic herb. Shoden® combines Indian Ayurvedic tradition with modern science. Shoden® is developed and manufactured by Arjuna and is now available in North America exclusively from NutriScience.
Benny Antony, Ph.D., Jt. Managing Director at Arjuna, says “Arjuna has used its product development, manufacturing and scientific expertise to develop this new standardized extract. Arjuna is working on multiple aspects of Shoden® – the clinical and scientific studies, new analytical developments, and GMP manufacturing.”
Michael Lelah, Ph.D., Chief Science Officer at NutriScience, says “Shoden® has all the pieces for a prized dietary ingredient – low dose, demonstrated potency, full spectrum analysis, high manufacturing quality, no safety or regulatory concerns, patented, clean label. Easy for formulating in a stand-alone product or in combination with other ingredients for a wide spectrum of product claims”.
NutriScience and Arjuna have partnered together to bring the best of both companies to support Shoden®.
Alan Yengoyan, Chief Executive Officer at NutriScience says “I am very excited to partner with Arjuna on Shoden®. Both companies share the same vision of bringing new innovations backed by science, like Shoden®, to the benefit of consumers and the customers we serve.”
NutriScience Innovations supplies a suite of Branded and Specialty Ingredients to the world’s most innovative Nutraceutical, Pharmaceutical, Food & Beverage, and Dietary Supplement Companies. The company helps leading manufacturers develop products that make man- (and animal) kind healthier and happier by providing the highest quality ingredients and materials available.
Arjuna Natural is one of India’s leading manufacturers of standardized botanical extracts for pharmaceutical and nutraceutical industries for over two decades.